Captain TV Launches in Ireland

It seems that Captain Morgan has found his way over to our shores.  The brand has launched an online Video channel, that you can look at if you’re over 18, or smart enough to know the maths to make it seem like you are…
Will be interesting to see how this translates, and whether it sets [...]

iPhone ad rapped as ‘misleading’

Some pages on the iPhone won’t look like they do at home

A television advert for the iPhone misled consumers, the Advertising Standards Authority has ruled.
Two complaints to the watchdog noted that the advert said “all the parts of the internet are on the iPhone”.
But the ASA said because the iPhone did not support [...]

Digital will make up 80pc of all media

By the year 2020, 80 per cent of all media will be digital, according to Shelly Lazarus, chairman and chief executive officer of Ogilvy and Mather.
As ‘traditional’ agencies trip over each other in the rush to convince clients they are as serious as the new media shops in creating mobile content, virals and other online [...]

TV will become obselete

Quality MMS ad created by Lorcan Finnegan. Going Digital. Get it? Is this it?

more about “TV will become obselete“, posted with vodpod